Live Webinar vs Automated webinar: Know Which is the Best?

Are you curious about the real differences between live vs automated webinars? These two offer different approaches in hosting online video sessions, each with its own unique strengths and advantages.

But how do you know which type of webinars are right for you? To help you decide, we have listed a clear breakdown of how they differ, a side-by-side review of their pros and cons, and a guide to picking the best fit for your needs.

❇️What is a Live Webinar?

A live webinar is an online event where you interact with your audience in real time using live Q&A, polls, and chat. This format is perfect for when you want to build a real connection with your attendees as it delivers fresh content, instant feedback, and the buzz of “live” excitement.

With 59% of attendees preferring live webinars and about 33% getting converted, this is a great way for businesses to engage and get their messages out there. You can use this for product launches, training sessions or thought-leadership talks for creating spontaneity and interaction among your viewers.

ProsCons
Real-time interaction like Chat, polls, and Q&A to connect instantly with your audience.Live events may have audio or video glitches disrupting the flow.
The spontaneity is what creates trust and feels more personal and engaging among audience.Scheduling limits to time zones as attendee availability can reduce during live viewership.
Content adaptability lets you enhance topics midway or even share examples based on audience reactions.Requires a lot of time to prep, rehearsal, and often a moderator to manage your chat/Q&A sessions.
One-time events create FOMO, urgency & exclusivity to boost attendance and engagement.Your attendees/viewers can’t pause or rewind the session which may be difficult for educational webinars.
Live engagement often leads to higher sign-up and conversion rates than any other format.This puts peer pressure on presenters as performing live can be stressful and prone to error.

Host Engaging Webinars Effortlessly in Minutes!

❇️What is an Automated Webinar?

An automated webinar, also called an “evergreen webinar,” is a prerecorded session that plays on demand or on a schedule with no host needed. It feels like a live event with pop ups, polls and CTAs thrown in. This format is best for businesses to maintain consistency, scalability and flexibility without any hassle.

Whether you are training employees, giving a demo of a product, or contacting prospects in different time zones, an automated webinar works every time. It has no live chat, but it can produce passive leads, save presenters’ time and maintain quality for global or evergreen content strategies.

ProsCons
Record your webinar session once and schedule to run anytime you want, saving your time for other tasks.This lacks the spontaneity of real-time Q&A and engagement of live sessions.
Let you deliver a polished message every time and maintain high-quality content across every session.Pre-recorded sessions might make you some of viewers feel less connected and engaging.
You can easily reach your audience across the global without worrying about time zones or scheduling conflicts.You cannot adapt or enhance your content on the fly like you do on Live session.
Lower cost and stress than hosting live sessions repeatedly.No immediate resolution on technical issues if viewers experience lag on playback or streaming.
You can effortlessly update your content repeatedly to maintain your message relevance over time.Without the energy & interaction of live event many viewers may feel less compelled to participate.
Editor’s tip:

In case you have dried up all your patience to browse through each section, just jump to the differences between live webinar and webinar automation.

❇️Live vs Automated Webinars: A Quick Comparison

Live webinars are fast, interactive, and have higher conversion rates, while Automated webinars are convenient, global and easy to run. So, here is a quick comparison of both the formats for you to understand them better.

AspectLive WebinarsAutomated Webinars
Engagement & RetentionReal-time interaction and high engagement keep viewer attention focused.Convenient and steady, but passive so with no live energy viewers might lose focus.
Live InteractionsInstant Q&A, polls, and live chat for direct connection.Only limited interactions are scripted or simulated.
Planning & ManagementIt needs scheduling, hosts, rehearsals, and backup plans.It takes some effort to set up upfront, but it runs hands-free afterwards.
AdaptabilityInstant changes are possible based on audience cues.Fixed recorded content and cannot be changed mid-stream.
TechnicalitiesLive glitches, audio, video or streaming problems may happen.Playback is usually smooth and error-free because it is pre-recorded.
Host AvailabilityNeed host presence but time zones may be a problem.Runs anytime, with no live host needed.
Host TimingAudience can only access it on the scheduled time and date.Flexible 24/7 availability – for worldwide audiences.
ReplayRecording useful, high-quality footage may suffer without edits.Always polished as this is meant to be played as much you want.
ResourcesNeeds more team work as host, tech support, and moderators should be in sync.One time production effort with low maintenance.
Conversion RatesThe real-time urgency often leads to better results.Lower-passive viewing makes it less urgent than live sessions.

❇️Top 4 Webinar Hosting Platforms

Here we have explored and drafted a list of 4 webinar hosting platforms that we thing might be a good fit for your needs and goals.

1. OnTheFly

best live webinar software

OnTheFly is a dynamic cloud-based streaming platform to host live webinars, events, and podcasts directly from your browser. In just five minutes, you can setup and multi-stream on 50+ platforms including YouTube, Facebook, Twitch, and much more. It lets you deliver studio-grade broadcast quality to audiences in over 200 countries.

With this, all your sessions are recorded automatically and saved for you to reuse it as shareable highlights. Whether you’re launching a product, teaching a class, holding a webinar or just building your own brand, OnTheFly makes live streaming easy and fast without any complications.

2. GUDSHO

best live webinar platform

GUDSHO is an all-in-one webinar hosting platform designed for marketers, educators, and creators to host the most interactive webinars in just minutes. With live chat, Q&A session and screen sharing you can keep your audience focused on your content. The auto-record feature and built-in editor lets you repurpose your sessions as on-demand webinars or share them as reels on social media channels.

That not all, the real magic is in its marketing features such as custom webinar landing pages, invites, and CTA’s that lets you drive registrations and conversions without any fuss. You can also gain deep insights with advanced analytics like viewer behaviour, engagement, plays, views, audience behavior and conversion rates in a click.

3. Livestorm

reliable automated webinar software

Livestorm is a browser-based webinar and video-event platform to host everything from live demos all the way to on-demand courses. It also lets you build professional registration pages, reminder emails and brand your virtual room without downloading any software. You can make your sessions more dynamic by adding interactive polls, Q&A, file sharing, and virtual backgrounds in an instant.

Every live, automated, or on-demand webinar is recorded in 1080p and archived for later playback. Trusted by over 5,000 organizations from startups to enterprises, Livestorm makes your webinar workflow easier to manage all in one place.

4. Wistia

automated webinar tool

Wistia is powerful webinar hosting platform that lets businesses create, host and promote webinars with ease. You can record faces, screens, or both and edit them into clips by seamlessly collaborating with your team all from your browser. And, its ad-free video player delivers smooth playback while the letting you customize logos, colors and controls to keep showcase your brand.

With the built-in tools to embed lead generations forms and SEO optimization you can drive conversion without any fuss. Plus, you get easy integration with major marketing platforms like HubSpot, Pardot and much more making Wistia, a one-stop shop to build your brand and grow your business effortlessly.

Host all kind of live webinars & broadcast them to your attendees with Interactive Features!

❇️Which is better for your business: Live Webinars vs Automated Webinars

So when it comes to choosing live or automated webinar for your brand/business, there is no one size that fits all, you need a format that aligns with your current goal. Live webinars tend to be more spontaneous and human for its real-time interaction and adaptability. While automated webinars are all about scalability and deliver polished content 24/7 for global audiences.

But here is a cool idea, we call it the sweet spot. Go for a hybrid approach, first start with live sessions to establish rapport and then turn them into evergreen automated funnels to easily scale up your impact. This way you can drive engagement and momentum by perfectly balancing the human touch with time-saving automation. Happy hosting!

Frequently Asked Questions

1. How to create an automated webinar?

With automated webinars, you can pre-record your content and use a webinar platform that supports pre recording and scheduling to stream it. It also allows webinar attendees to watch it at scheduled times without needing to go through live hosting formalities.

2. What are the difference between an automated webinar and a live webinar?

Automated webinars are pre recorded content and you can play it back for viewers to watch. In the case of a live webinar, you will be hosting it in real time and engaging with viewers with an opportunity to have interactions between the host and the audience.

3. What are the use cases for live webinars?

Some of the use cases of live webinars will be e-learning, lead nurturing, product demos, training, and workshops.

4. How to multiply Live & Automated Webinar ROI?

To maximize ROI, you can combine live webinars for engagement and interaction with automated webinars for extended reach. Make sure there is consistency in lead generation, and promote and optimize content for target audiences.

5. Which one is better? Automated or live webinar? 

Both automated and live webinars have their pros and cons. Live webinars offer real-time interaction and engagement, making them more effective for relationship building, while automated webinars provide convenience and growth potential for reaching a larger audience consistently, and are more of a time saver.

Comments

  1. For business peoples like me, these article is one of the best resource. Now I identified about choosing the webinars for my business somewhat. I want to try live webinar streaming to interact with my target audience to increase the reach for my business. I definitely try this streaming platform & let you know about the experience.

    Reply
  2. This article on live vs. automated webinars is insightful! I’ve always wondered about the best automated webinar platform and how webinar automation works. The comparison really helps in understanding the benefits of each format.

    Reply
  3. This article provided a great overview of what a live webinar is and how it can be leveraged for business growth. It’s given me the insight I needed to decide between live and automated webinars. I’m eager to explore live webinar streaming as a way to connect directly with my audience and drive engagement. Looking forward to trying out this platform!

    Reply
  4. I’ve been exploring different options for an autowebinar platform and your insights on webinar automation are incredibly useful. The comparison between live and automated formats clarifies their respective benefits perfectly. Thanks for such a detailed analysis!

    Reply
  5. The debate between live and automated webinars is always an interesting one. I love the real-time interaction of live webinars, but the convenience of automated ones is hard to beat. It really comes down to what your audience needs. Some prefer the engagement of a live session, while others just want the flexibility to watch whenever. Thanks for breaking it down so clearly!

    Reply

Leave a Comment